Video tends to have high engagement rates, which allows you to use it in your digital marketing on YouTube. With over 6 billion hours of videos watched every month on YouTube, showing how much of a growing platform it is, making is a great tool to promote your services and increase brand awareness. Here are some ways in which you can increase engagement: 1. Post and Share at an Appropriate Time and Regularly Create content that is...

With the 1 year anniversary of the GDPR coming into effect tomorrow, we thought it would be a good idea to reflect on everything we have learned including How has the GDPR law affected businesses? And are some organisations still not compliant? When GDPR first came into play, there was lots of confusion on what needed to be addressed for businesses and what they needed to do to become compliant. GDPR was created on an existing...

Building engagement on Twitter will help to build relationships between your brand and potential customers. By getting your brand name and content out there, you can drive traffic to your website, increasing leads, visitors and sales. Here are some ways in which you can increase engagement:   1. Tweet during Daytime Hours This can help more people to see your content, increasing the likelihood of shares and interactions. 2. Share images and videos. Research shows that by including images...

Instagram is a growing platform for both individuals and businesses, and with its huge amount of users, it's a great place for your business to reach new audiences and build potential leads. Here are some ways in which you can increase engagement:   1. Hashtags Searching for hashtags brings up 9 Top Posts at the results page, which is a great opportunity for you to appear in. This can mean huge exposure for your brand to reach a...

We now see ourselves as food connoisseurs, and as we have been trying the restaurants out and about in Birmingham, South American Food and Tapas has been a firm favourite. So whether you’re looking for a lunch stop or a dinner venue, here’s where we think you need to visit…. Bodega Bodega is a small South American restaurant located in Birmingham Centre, with a vibrant atmosphere and quirky drinks and food. It’s a great place to...