Working from home has become a norm in which many of us have adjusted to, enjoying the perks of reduced travel costs, a flexible schedule and most importantly, a Covid-safe work environment. However for some people, working from home is becoming more of a challenge and the countdown to returning to the office couldn't come sooner! A recent survey showed that more than half of UK workers are feeling fatigued from working from home, which is...

Growing your email list is a great way to reach your target audience. One of the best ways to start building a list is to create a signup form on your website, and directing users to this through social media.  Here are a few tips on creating a great email sign-up form.  What is an Email Sign Up Form? This is a tool that collects subscribers information, by asking users to input details into fields. This allows you to...

2020 was a year of highs and lows, so celebrating the year coming to an end was important to us at Siren Search. Over the Christmas period we spent a lot of time catching up with our favourite series', watching nostalgic films and listening to classic (and sometimes cheesy) Christmas songs! Take a look at some of our festive favourites; you may even spot some of your favourites too!   Films Home Alone (1 & 2) Santa Claus (1, 2 & 3) Miracle...

Website accessibility or accessible computing, refers to the accessibility of web and computer systems, regardless of a persons disability or impairment. Windows and macOS both provide display modification options, such as magnification and inverting colours helping those with difficulty seeing, text-to-speech to provide audible descriptions of objects and text on the screen and dictation can be used to perform common tasks with vocal commands. Why is Accessibility Important? Accessibility is important as The Disability Discrimination Act stipulates that...

The holiday season(Q4) tends to be a very hectic period for digital marketers in general. It is very important to plan out a strategy for this period in advance to avoid any issues during peak time. Ideally planning for Q4  should be finalised by the end of Q3. However, if you feel like you may have missed something then fear not, here at Siren Search we have created a very quick checklist for anyone doing Paid Marketing...