BIRMINGHAM AGENCY DROPS NEWS ON META’S FREQUENCY CONTROL
Did Meta just make it impossible to overwhelm your customers with your ad campaigns? Digital marketing agency Siren dives into Meta’s updated frequency control settings which are giving marketers extra flexibility within their marketing funnels. What is Ad Frequency? For a digital marketing agency, ad frequency is critical for designing your marketing funnels. Simply put, frequency is the measure of how many times - on average - a potential audience member will see your ad. A higher frequency...