Digital Marketing Tag

Building an effective e-commerce approach can be tricky - as it is not simply the case of building a website and waiting for the orders to come in. There are lots of tips, tricks and tactics that you can do to increase conversions from your website.  Highlight Product Benefits   You could have the best product in the world, but if a customer doesn’t know why they need it, then they probably won’t buy it. As a business, you...

The demand for digital has continued to grow, with no signs of slowing down or halting. As customers continue to switch to digital alternatives, businesses who are yet to adapt to the demand, are struggling to succeed. So how can you improve your digital presence to ensure you benefit from the opportunity? Offer a Fast and Reliable Service Whether you are selling a product or service, consumers are becoming accustomed to short waiting times. This is shown by a...

In the UK technology sector, they have the highest staff turnover at 13.2%. This can be due to multiple reasons, but one of the main reasons is due to workers now seeing the advantage of broadening their skills by changing jobs.  What High Turnover Means to a Business  When staff leave a business, the investment of hiring and training the outgoing employees vanishes, leaving the employer to pay the same costs again. What’s more, there is a knock...